Markup Calculator

Markup calculator: selling price from cost and markup percentage, or the markup from cost and price, with the profit and gross margin.

P = C · (1 + m)

How to use this calculator

  1. Choose the quantity you want under “Solve for”.
  2. Type the known values and pick their units: any combination works.
  3. The result updates as you type. Open “Show the steps” to see the substitution.

Markup is profit as a share of cost; margin is profit as a share of price. A 50 % markup is a 33.3 % margin.

Formula

P = C · (1 + m)

SymbolQuantityUnits
CCost$, €, £
mMarkup%, ×
PSelling price$, €, £

Worked example

Given: C = 40.00 $ · m = 50 %

P = C (1 + m)

Result: P = 60.00 $

Selling price for different values of Cost

C · CostP · Selling price
20.00 $30.00 $
30.00 $45.00 $
36.00 $54.00 $
40.00 $60.00 $
44.00 $66.00 $
50.00 $75.00 $
60.00 $90.00 $
80.00 $120.00 $

Other values as in the worked example.

Frequently asked questions

Cost $40 with a 50 % markup?

Price $60, profit $20, margin 33.3 %.

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